Research on Sharing Economic Business Model Based on O2O

Abstract

With the help of mobile Internet and advanced information technology, the emerging sharing economic business model could be achieved through the O2O operating platform. The traditional business model of sharing economy will be expounded in this paper firstly, and the E-commerce operation model of sharing economy based on O2O will be built in accordance with the analysis of value network members in this brand-new business model so as to analyze the innovative and applied promotion of business model based on O2O. This paper aims to provide theoretical support for the transformation and development of emerging venture companies and traditional companies.