Exploring of the Fusion of Traditional Reading and Digital Reading from the Perspective of Cognitive Communication

Abstract

With the development of modern information processing and communication technology, people have changed a lot in their cognitive-approaches to reading. Digital reading and electronic reading flourish day by day, gradually overtaking traditional reading to become an effective approach of reading and a new channel of perceiving the world. This paper, from the perspective of cognitive communication, analyzes distinctive features of the media, cognition carriers and internal interactivities between traditional reading and digital reading. Based on detailed analysis of their influences on students’ reading experience, cognitive approach and education appraisal, it provides possible pathway for the integration of traditional reading and digital reading, in the hope of promoting their balanced development and encouraging active reading among students and even all people in China.