Effect of the Quality of Microblog Information Content on Internet Public Opinion Dissemination

Abstract

In the era of mobile internet, microblog has become the main source of information for people, and its information quality is crucial. From the perspective of information content quality, this paper constructs a quality index system of microblog information content, uses correlation analysis and empirical analysis to verify the impact of relevant indicators on the dissemination of public opinion, and concludes that the quality of microblog information content has a positive impact on the transmission of microblog. Finally, the key quality factors affecting the dissemination of public opinion are obtained, which can provide reference for the management of network public opinion.