Research on Impact and Countermeasures of Coronavirus Disease (COVID-19) on Kangyang Tourism Development in Panzhihua

Li-yun ZENG, Rita Yi, Man Li, Qiang LI, Ying-chao LEI

Abstract


Panzhihua is a mountain-based city, and it’s Kangyang tourism started late. However, after the SARS disease, Panzhihua city relies on its geographical advantage and the tourism industry economy has grown steadily. Based on the relevant policy background and the current status of Kangyang tourism in Panzhihua, the coronavirus disease (COVID-19) has affected the development of Panzhihua's Kangyang tourism industry. The research studies the current tourism resources which are beneficial to the tourism economic development and fit for the tourists who seek for wellness especially after the COVID-19. The Kangyang tourism strategies are summarized in the article.

Keywords


Panzhihua, Coronavirus Disease (COVID-19), Kangyang Tourism, Advantages, Strategy


DOI
10.12783/dtem/eeim2020/35217

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