Research on Management Innovation of Chinese Professional Basketball Club with Internet Thinking

Abstract

With the rapid development of the Internet, network thinking, cloud applications are deeply changing our life. The promotion of technology brings people into the big data era. In all ages, sport has inseparable connection with data treating. Following the mainstream and paying attention to sports data exploration are very necessary. The Chinese professional basketball club is the target subject of this essay. Through literature analysis method, the first part made a review of research status on both Internet and sport fields. The following parts have a discussion on how the Internet thinking could efficiently apply in the CBA club’s regular management and then sum up some innovate results. The study content is about the user thinking, social thinking and big data technology.