Analysis of Propagation Results of School Motto Culture and Japanese Anime Culture Communication in Chinese Universities—Taking Northwest A & F University as an Example

Yi-Wei HUANG, Tsugihara SHIGEO, Yi LIU

Abstract


In previous studies, we found that the school motto culture has similar communication basis with Japanese anime culture, but there is no same communication result. Through the data analysis of SPSS, we know that the difference is caused by different route of transmission, propagation force, propaganda way, and propaganda points. In these aspects, Japanese animation culture has important reference significance to the school motto culture.

Keywords


School Motto Culture, Japanese Animation Culture, Propagation Results


DOI
10.12783/dtssehs/icesd2019/28106