A Survey of Hani Traditional Costume Pattern Preference from the Perspective of Contemporary College Students and Its Application in the Field of Design

KAIYUAN YANG, QINLING DAI, FANGFANG CHEN

Abstract


With the rapid development of economy and the constant impact of various foreign cultures, more and more traditional costume patterns of ethnic minorities have gradually declined or even disappeared, and the Hani nationality, as an ancient inhabitant of Yunnan, is no exception. In order to inherit and carry forward Hani national culture and apply the element of traditional national costume pattern to modern design better, this paper takes the symmetry and balance, harmony and contrast, rhythm and rhythm as independent variables, and esthetic preference as dependent variables, and carries out three groups of three-factor mixed experiments. The results from the experiments indicates that contemporary college students prefer "symmetry", "contrast" and "rhythm" in the expression of Hani costume patterns under the classification of the rules of formal beauty, and there are differences in their professional backgrounds, which provides theoretical basis for the design practice of Hani costume patterns. In conclusion, design strategies of Hani costume patterns in various fields on the basis of the results from the experiments were put forward in this paper.

Keywords


Contemporary college students, Aesthetic preference, Hani traditional costume pattern design, Formal beauty principle, Design strategy.Text


DOI
10.12783/dtssehs/mess2019/33761