An Analysis of the Motivational Effect on Employees of Maslow's Hierarchy of Needs in International Culture Circumstances

Abstract

Maslow’s Hierarchy of Needs, which is one of the important motivation theories, has become a strategy used by managers to motivate employees. The project will explain the definition of motivation and Maslow’s Hierarchy of Needs from the perspective of organizational behavior and the strengths and weaknesses of the theory. Then it will consider how the theory is applied effectively in the USA and Northwest Europe and ineffectively in some developing and undeveloped countries with different economic backgrounds 􀀀political systems and cultural preferences. The conclusion suggests that managers should choose motivation systems that fit in the local cultural backgrounds.